The Aimers Blog

Digital marketing strategies and tactics with a focus on SaaS & Tech.
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Growth Marketing

SaaS Product Marketing: How to Position, Launch, and Grow a Software Product

July 1, 2026

Elena Lopatskaya

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CRO and Landing Pages for SaaS
Best SaaS Landing Pages: Examples That Convert Visitors Into Leads

June 29, 2026

Elena Lopatskaya

Read more
B2B Digital Marketing for SaaS
What Is Account-Based Marketing? ABM Guide

June 24, 2026

Anastasiya Khvin

Read more

Recent Blogs

Growth Marketing
SaaS Product Marketing: How to Position, Launch, and Grow a Software Product

July 1, 2026

Elena Lopatskaya

Read More
CRO and Landing Pages for SaaS
Best SaaS Landing Pages: Examples That Convert Visitors Into Leads

June 29, 2026

Elena Lopatskaya

Read More
B2B Digital Marketing for SaaS
What Is Account-Based Marketing? ABM Guide

June 24, 2026

Anastasiya Khvin

Read More
Efficient Work Tips
20 Best Free Marketing Tools for SaaS Startups in 2026

June 24, 2026

Elena Lopatskaya

Read More

Blog Categories

Aimers News
CRO and Landing Pages for SaaS
Paid Social Advertising for B2B
Paid Search Advertising for SaaS
PPC Advertising Strategies for SaaS
Efficient Work Tips
How to Work with Marketing Agencies
Growth Marketing
B2B Digital Marketing for SaaS

Featured Blogs

CRO and Landing Pages for SaaS
What Is Conversion Rate Optimization (CRO)?

February 2, 2026

Ekaterina Zotkova

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Paid Search Advertising for SaaS
7 Google Ads Optimization Tweaks That Bring the Most Value

February 24, 2025

Ekaterina Zotkova

Read More
PPC Advertising Strategies for SaaS
5 Free Advertising Tools to Optimize Your Campaigns

July 10, 2024

Ekaterina Zotkova

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PPC Advertising Strategies for SaaS
100 Effective Call to Action Examples for PPC Ads

May 22, 2024

Ekaterina Zotkova

Read More
Paid Social Advertising for B2B
LinkedIn Advertising Costs – Setting Your Budget for 2026

February 3, 2026

Denis Yurchuk

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Efficient Work Tips
15 Best AI Marketing Tools Beyond ChatGPT

May 8, 2024

Ekaterina Zotkova

Read More
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Growth Marketing

SaaS Product Marketing: How to Position, Launch, and Grow a Software Product

July 1, 2026

Elena Lopatskaya

Read more
CRO and Landing Pages for SaaS
Best SaaS Landing Pages: Examples That Convert Visitors Into Leads

June 29, 2026

Elena Lopatskaya

Read more
B2B Digital Marketing for SaaS
What Is Account-Based Marketing? ABM Guide

June 24, 2026

Anastasiya Khvin

Read more

Our Resources

Ad Performance Calculator for SaaS
Our free Ad Performance Calculator benchmarks your CPL, CTR, and ROAS against SaaS averages.
Try Our Free Calculator
Google Ads Checklist
30+ audit points, 7 sections, and practical fixes for every item.
Download Free Checklist
Free LinkedIn Ads Checklist for SaaS
20+ audit points across 7 sections with practical fixes for every item.
Download Free Checklist
Free Facebook Ads Checklist for SaaS
Insights from the Aimers team with best practices from 100+ SaaS accounts.
Download Free Checklist

All Blogs

View All
Growth Marketing
SaaS Product Marketing: How to Position, Launch, and Grow a Software Product

July 1, 2026

Elena Lopatskaya

Read More
CRO and Landing Pages for SaaS
Best SaaS Landing Pages: Examples That Convert Visitors Into Leads

June 29, 2026

Elena Lopatskaya

Read More
B2B Digital Marketing for SaaS
What Is Account-Based Marketing? ABM Guide

June 24, 2026

Anastasiya Khvin

Read More
How to Work with Marketing Agencies
Best Demand Gen Agencies for B2B SaaS Companies in 2026

June 22, 2026

Anastasiya Khvin

Read More
Paid Social Advertising for B2B
How to A/B Test LinkedIn Ads for Better Performance

June 17, 2026

Anastasiya Khvin

Read More
Paid Social Advertising for B2B
Facebook Ads Benchmarks for B2B SaaS: CTR, CPC, CPL

June 15, 2026

Elena Lopatskaya

Read More
Paid Social Advertising for B2B
LinkedIn Lead Gen Form Best Practices for Higher-Quality SaaS Leads

June 11, 2026

Elena Lopatskaya

Read More
Paid Social Advertising for B2B
LinkedIn Carousel Ads Guide for SaaS: Creative, Targeting, and ROI

June 3, 2026

Elena Lopatskaya

Read More
Growth Marketing
12 Best Remarketing Companies for SaaS in 2026

June 1, 2026

Anastasiya Khvin

Read More

Meet our authors

Elena Lopatskaya

Marketing Manager

Anastasiya Zholud

PPC Manager

Elena Lopatskaya

Marketing Manager

Anastasiya Zholud

PPC Manager

Alexandra Nabiyeva

Graphic Designer

Kate Davydova

Head of Production at Aimers

Kate Davydova

Head of Production at Aimers

George Khoshtaria

Coach & Creator of B2B Content Accelerator

Aidana Parimbekova

Business Development Manager

Laura Bolaños

Startup Advisor

Victoria Mikhalchuk

PPC Manager at Aimers

Yuri Yurchuk

CEO at Aimers

Vitalii Petukhov

PPC Manager at Aimers

Veronika Markovskaya

Account Manager at Aimers

Veranika Hres

Head of New Business at Aimers

Snezhana Kim

Account Manager at Aimers

Shawn Garrett

HubSpot Partner

Nikita Yaroshenko

CTO at Aimers

Natalia Mironchyk

People Partner at Aimers

Denis Yurchuk

CMO at Aimers

Layla Abilova

PPC Growth Leader at Aimers

Elena Kuzniatsova

PPC Manager at Aimers

Anna Kuzniatsova

UX/UI Designer at Aimers

Daria Ivanchik

PPC Growth Leader at Aimers

Anna Saskevich

PPC Manager at Aimers

Ann Gerasimovich

UX/UI Designer at Aimers

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