10 Best Facebook Ads Agencies for SaaS Brands in 2025

Choosing the right Facebook Ads agency can be the turning point for your SaaS growth strategy. With long sales cycles, complex decision-making, and a focus on lifetime value over quick wins, SaaS brands need more than flashy creatives—they need real results.

We’ve reviewed dozens of case studies and campaigns from across the industry and picked 10 Facebook advertising agencies that know SaaS inside and out. These teams go beyond media buying—they help you build scalable growth systems that actually align with your business goals.

1. Aimers

Aimers is a Facebook ads marketing agency that’s quietly become a favorite among fast-growing SaaS companies. What sets them apart? Their ability to think like a growth team, not just a media team.

With over $20M in managed Meta spend for brands like Mixpanel and Demio, Aimers knows how to optimize around the metrics that actually matter: CAC, LTV, and retention. They don’t just run campaigns—they integrate into your team, your tools, and your goals.

2. KlientBoost

A fast-moving Facebook advertising agency with a strong testing culture. KlientBoost is known for rapid iteration and conversion-focused creatives—especially effective for high-ACV SaaS models.

3. Directive Consulting

Directive is a trusted Facebook ad agency for B2B SaaS brands with long sales cycles. Their blend of paid social and ABM tactics helps reach niche decision-makers at just the right stage.

4. Simple Tiger

This Facebook ads agency brings content and paid social together. Ideal for SaaS companies with an organic presence, they ensure consistency across your entire messaging stack—from SEO to Meta Ads.

5. Upgrow

Structured, data-driven, and ideal for SaaS teams that need clear CAC targets. Upgrow’s disciplined testing makes them a reliable partner in competitive markets.

6. TripleDart

With 100+ SaaS clients under their belt, TripleDart blends speed and strategic clarity. A good fit for early-stage companies building out their first acquisition engine with a Facebook marketing agency.

7. HeyDigital

A boutique Facebook ads agency that limits the number of clients they work with—which means tighter collaboration and faster results. Great for SaaS brands looking for speed and attention.

8. SearchNurture

This is the Facebook advertising agency for teams that care deeply about attribution. If you're running multi-channel and require clean data to prove impact, they’ve got you covered.

9. Clarity Performance

Small and focused, Clarity tailors their Meta campaigns to specific personas and funnel stages. A sharp Facebook ad agency for mid-market SaaS players.

10. Powered by Search

This Facebook marketing agency focuses on business outcomes, not vanity metrics. Their campaigns are built around LTV, CAC, and churn—exactly what a serious SaaS company should care about.

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How We Selected These Agencies

We looked for:

• Proven SaaS experience. Not just “we’ve worked with a tech company once”—but real SaaS campaigns with numbers to back it up.
• Meta-specific expertise. In-depth understanding of Facebook’s ad platform, targeting, and creative formats.
• SaaS-focused KPIs. CAC, LTV, retention, and funnel velocity—not just impressions and clicks.
• Creative clarity. Messaging that speaks to B2B decision-makers in complex buying journeys.

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FAQ

1. Should I work with a specialized Facebook ads agency or a full-service firm?

If Meta is your main acquisition channel, go with a specialist. If you want tighter cross-channel alignment, hybrid firms like Aimers can deliver on both.

2. What’s a realistic Facebook ads budget for SaaS?

Many growing SaaS companies spend between $10K and  30K/month on Meta—including ad spend and agency fees. Smaller budgets can work too, but require sharper focus.

3. What metrics should I really care about?

The ones that drive revenue:

• CAC (customer acquisition cost)
• Trial-to-paid conversion rate
• MQL quality
  

• LTV from Meta
• Retention by channel

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Final Thoughts

A great Facebook ads agency doesn’t just lower your CPC—it builds a predictable acquisition machine. The 10 agencies listed here know what it takes to grow SaaS brands with clarity, creativity, and performance in mind.

Searching for a partner who truly gets SaaS? Aimers should be high on your list. Let's talk!