# Aimers Agency > Performance marketing agency specializing exclusively in SaaS and tech companies. Helps B2B SaaS brands scale paid acquisition through data-driven strategies across Paid Search, Paid Social, CRO, and Analytics. Aimers partners with clients worldwide, supporting companies across North America, Europe, the UK, Australia, New Zealand, the Middle East, and Asia-Pacific markets. The agency manages $30M+ in ad spend and has 10+ years of experience. Certified Google Premier Partner, Meta Business Partner, LinkedIn Marketing Insider, and Microsoft Advertising Expert. ## Services - [Paid Search](https://aimers.io/services/saas-ppc-agency): Full-cycle PPC management on Google Ads and Microsoft Bing Ads, tailored for SaaS companies. - [Paid Social](https://aimers.io/services/paid-social-media-agency): Campaign strategy and execution on Facebook, Instagram, LinkedIn, and X. - [Conversion Rate Optimization](https://aimers.io/services/conversion-rate-optimization-agency): Landing page and funnel optimization to maximize conversions. - [Landing Page Design](https://aimers.io/services/landing-page-design-agency): High-converting landing pages designed for SaaS lead generation. - [PPC Audit](https://aimers.io/services/audit): One-time deep audit to uncover missed opportunities and inefficient ad spend. - [Analytics](https://aimers.io/services/analytics): Campaign performance tracking, attribution setup, and reporting to support growth decisions. - [Google Ads Management](https://aimers.io/services/google-ads-management-agency): Specialized Google Ads campaigns for SaaS and tech companies. - [LinkedIn Ads](https://aimers.io/services/linkedin-ads-agency): B2B-focused LinkedIn advertising strategy and management. - [Facebook Ads](https://aimers.io/services/facebook-ads-agency): Meta advertising campaigns for SaaS customer acquisition. - [Bing Ads](https://aimers.io/services/bing-ads-agency): Microsoft Advertising management for SaaS brands. ## Industries - [MarTech & Digital Marketing](https://aimers.io/industries/martech-digital-marketing-agency): Marketing analytics and advertising technology companies. - [FinTech](https://aimers.io/industries/fintech-digital-marketing-agency): Financial technology platforms and services. - [Tech Products & Platforms](https://aimers.io/industries/tech-digital-marketing-agency): B2B software products and SaaS platforms. - [Logistics & Distribution](https://aimers.io/industries/logistics-digital-marketing-agency): Supply chain, shipping, and logistics technology. - [HealthTech](https://aimers.io/industries/healthtech-digital-marketing-agency): Healthcare technology and digital health solutions. - [EdTech](https://aimers.io/industries/edtech-digital-marketing-agency): Educational technology and e-learning platforms. - [AI & Machine Learning](https://aimers.io/industries/ai-digital-marketing-agency): Artificial intelligence and ML-powered products. - [Software Technology](https://aimers.io/industries/software-digital-marketing-agency): Enterprise and SMB software companies. - [Cybersecurity](https://aimers.io/industries/cybersecurity-agency): Cybersecurity platforms and services. ## Case Studies - [Website A/B Testing for AI SaaS: How to Turn Hypotheses into a 241% CVR Lift](https://aimers.io/cases/how-we-turned-website-a-b-test-hypotheses-into-measurable-cro-wins-for-an-ai-saas): CRO A/B testing driving +241% uplift in CR and +92% uplift in trial-start actions. - [Landing Page Creation and Lead Generation for EdTech: Getting 685 Qualified Leads](https://aimers.io/cases/how-we-brought-685-leads-for-now-press-play): Landing page redesign and Meta Ads delivering 685 new leads and +21.5% Hero CTA CTR. - [LinkedIn Ads Drove 730% ROAS for a MedTech B2B SaaS](https://aimers.io/cases/linkedin-as-a-revenue-channel-for-mdeg): LinkedIn Ads turned into a primary revenue channel with 730% ROAS growth. - [PPC Strategy for E-commerce Analytics Tools: How to Drive More Purchases at Lower CPA](https://aimers.io/cases/how-we-increased-purchases-for-everbee): Google and Microsoft Ads optimization driving +16.61% purchases and +82.63% ROAS. - [How CRO A/B Testing Boosted CTR by 26% for a Hosting SaaS](https://aimers.io/cases/how-we-increased-reliablesites-ctr): CRO testing delivering +26.35% CTR increase and -9.85% bounce rate for a hosting SaaS. - [CRO for Loyalty and Rewards SaaS: Increasing User Engagement with Lower Bounce Rate](https://aimers.io/cases/user-engagement-increase-for-propellos-website): Video-based CRO improvements boosting CTR by 21% and session duration by 27%. - [Landing Page Redesign for Dental Membership Plans: How to Drive More New Signups](https://aimers.io/cases/how-a-page-redesign-helped-dentalsave-drive-new-customers): Page redesign resulting in 9 new customers across all subscription plans. - [How Google PPC Improved Lead Quality for Data Integration SaaS](https://aimers.io/cases/how-we-improved-lead-qualityfor-zappysys): B2B lead quality optimization improving lead score by 58% and reducing CPA by 10%. - [Google Ads Lowered CPA by 50% for an SMS Marketing SaaS in 3 Months](https://aimers.io/cases/reducing-cpa-by-50-for-juicysms-in-3-months): Google Ads optimization cutting total CPA by 50% within 3 months. - [Google PPC Drove Strong ROAS for EdTech SaaS](https://aimers.io/cases/how-we-increased-roas-by-290-at-teachery): Google Ads driving 290% ROAS increase with 81% of sales from Lifetime Deals. - [CRO Testing Multiplied Demo Conversions 4.6x for a Sports Management SaaS](https://aimers.io/cases/cut-the-steps-get-the-sign-ups-how-we-4-6xd-demo-conversions-for-upper-hand): Form simplification increasing demo conversions 4.6x and page-view-to-customer rate by 359%. - [How Google PPC Grew Conversions by 220% for an Insurance SaaS](https://aimers.io/cases/achieving-220-conversion-growth-in-competitive-market): Paid search strategy in a competitive market driving +220% conversions and +52% conversion rate. - [How Google PMax Improved Pipeline for a Cloud Management SaaS](https://aimers.io/cases/how-we-increased-cloudvisors-pipeline-quality): Performance Max optimization improving pipeline quality with +130% MQL→SQL rate and +50% opportunity volume. - [How Google PPC Grew B2B Leads for a Video Production Agency](https://aimers.io/cases/successful-ad-scaling-more-leads-in-creative-video-production): Multi-platform paid search scaling qualified leads by 176% and impression share by 26%. - [LinkedIn Ads Grew Qualified B2B Leads for Analytics SaaS](https://aimers.io/cases/paid-acquisition-optimization-for-mixpanel): LinkedIn Ads optimization delivering 164% more qualified leads and 67% CPL decrease. - [CRO A/B Testing Lifted CTR for DentalSave, Dental HealthTech](https://aimers.io/cases/how-a-simple-website-test-boosted-ctr-by-221-for-dentalsave): Simple website A/B test boosting CTR by 221% and target conversions by 13%. - [Google PPC Scaled Non-Branded Sales 4x and Cut Branded Costs by 64% for a Hosting SaaS](https://aimers.io/cases/how-we-cut-branded-costs-for-reliablesite): Google PPC restructuring scaling non-branded purchases 4x while cutting branded campaign spend by 64%. - [Full-Funnel PPC Doubled Customers and Cut CPA by 24% for a Webinar SaaS](https://aimers.io/cases/how-we-grew-customers-and-cut-costs-for-demio): Full-funnel Google and Microsoft Ads strategy increasing customers by 110% and reducing cost per customer by 24%. - [Google PPC Drove Subscription Growth for AI SEO SaaS](https://aimers.io/cases/how-we-boosted-paid-subscription-for-a-seo-tool): Google Ads optimization driving 90% increase in paid subscriptions and 25% lower cost per sign-up. - [Funnel-Based PPC Strategy That Drove 40% Subscription Growth](https://aimers.io/cases/how-a-funnel-based-ppc-strategy-drove-40-growth-in-subscriptions): Funnel-based PPC strategy across Google and Meta growing subscriptions by 40% and signups by 71%. - [Google PPC Grew Signups by 79% for a Peer-to-Peer Car Sharing Platform](https://aimers.io/cases/increasing-signups-for-drive-lah): Google Ads driving +79% signups and +119% booking requests for a car-sharing platform. - [Google PPC Grew Signups by 235% for a Loyalty and Rewards SaaS](https://aimers.io/cases/boosting-sign-ups-by-235-for-propello): Multi-channel paid acquisition delivering 235% more sign-ups and 33% lower Meta CPA. - [How to Scale Healthcare Lead Generation with AI Automation and Get More Qualified Leads](https://aimers.io/cases/scaling-healthcare-leads-for-ai-and-automations-company-nda): LinkedIn Ads strategy achieving 119% of quarterly lead target and 6.6x more TOFU leads. - [PPC and CRO Reduced Unqualified Leads by 57% for a Sports Management SaaS](https://aimers.io/cases/how-ppc-cro-decreased-unqualified-leads-by-57-for-upper-hand): Combined PPC and CRO strategy reducing unqualified leads by 57%. - [Google Ads Grew Customers by 160% for an Event Management SaaS](https://aimers.io/cases/achieving-an-impressive-160-customer-boost-for-crowdsync): Google Ads optimization delivering +68.57% leads and -42.71% cost per lead. - [How to Improve Conversion Rate for Sports Management Software and Get More Paying Users](https://aimers.io/cases/driving-conversion-rate-up-for-upper-hand): Combined CRO and PPC improvements increasing conversions by 345% and decreasing cost per MQL by 50%. - [Microsoft Ads Lowered CPL and Grew Conversions by 55% for a Logistics SaaS](https://aimers.io/cases/how-we-helped-shipbob-achieve-an-increase-in-conversions): Microsoft Ads strategy growing qualified leads by 148% and cutting CPL by 60%. - [Google PPC Grew Conversions by 199% for a B2B Professional Services Company](https://aimers.io/cases/how-we-grew-conversions-by-199-for-pb-services): Google Ads driving +119.5% conversions and -36.3% cost per conversion. - [How A/B Testing Drove a 210% Conversion Rate Increase for an AI Content SaaS](https://aimers.io/cases/raising-the-originality-ai-conversion-rate-by-210): Google Ads optimization delivering 210% higher conversion rate and 100% more purchases. - [How to Boost MQLs and Reduce CPA in B2B Paid Search for HR and Recruitment SaaS](https://aimers.io/cases/boosting-mqls-and-cutting-cpa-for-recman): Multi-platform strategy improving pipeline quality with 65% CPA reduction and 93% MQL conversion rate. - [Google PPC Achieved Strong ROI for an EdTech Platform During Market Disruption](https://aimers.io/cases/digitalization-of-offline-business-during-covid): PPC-driven digitalization during market disruption achieving 812.7% ROI and 44% CPL decrease. - [Growing Sign-Ups by 64% for a Peer-to-Peer Car Sharing Platform with Paid Acquisition](https://aimers.io/cases/64-increase-in-signups-for-a-growing-peer-to-peer-car-sharing-platform): Multi-channel paid acquisition driving +64% sign-ups and -23% CPA for a peer-to-peer car sharing platform. - [CRO Testing Lifted Conversion Rate by 47% for an AI Content Detection SaaS](https://aimers.io/cases/optimizing-landing-pages-for-originality-ai): CRO testing improving homepage conversion rate by 47% and plagiarism checker page rate by 148%. - [Google PPC Scaled a Music Licensing SaaS to 670k+ Users](https://aimers.io/cases/from-a-young-startup-to-the-well-known-brand-case-study-uppbeat): Google Ads scaling a young startup to 670K+ new PPC users across 30 countries. - [Google PPC Multiplied B2B Leads for Cybersecurity SaaS](https://aimers.io/cases/6x-increase-in-leads-with-61-lower-cpa-in-3-months-for-tuxcare): Google PPC delivering 6x more leads and 61% lower CPA within 3 months. - [PPC Optimization for No-Code SaaS Platforms: More Leads at Lower Cost Per Acquisition](https://aimers.io/cases/ppc-optimization-for-knack): Google Ads optimization for a no-code SaaS driving 317% conversion rate growth and 69% lower subscription CPA. - [Why Diversifying Ad Platforms Improves Paid Acquisition and Reduces Channel Dependency](https://aimers.io/cases/cogan-results-by-diversifying-ad-platforms): Platform diversification with Microsoft Ads delivering 26% more leads and 2% CPA decrease. - [How PPC Grew Conversions by 128% for Online Training and Certification Courses](https://aimers.io/cases/how-we-achieved-a-128-boost-in-conversions-for-geopace-training): Google Ads driving +128% conversions and 36% reduced CPA for a training provider. - [How to Increase Sign-Ups for Web Scraping and API Developer Tools with Google Ads](https://aimers.io/cases/boosting-signups-for-a-leading-web-scraping-tool-scraperapi): Google Ads strategy scaling sign-ups by 75% and monthly recurring revenue by 175%. - [Google and Microsoft Ads Grew Conversions for Voice Tech SaaS](https://aimers.io/cases/ppc-scale-for-orion-labs): Google and Microsoft Ads scaling conversions by 225.5% and reducing CPA by 24.94%. - [How Google Ads Lowered CPL for an Insurance Client](https://aimers.io/cases/how-strategic-rebranding-improved-lead-quality-for-a-public-adjuster): Strategic rebranding combined with Google Ads reducing cost per qualified lead by 40%. - [How to Increase Paid Search Conversions for Logistics and Supply Chain SaaS](https://aimers.io/cases/transforming-conversions-for-logistics-tech-company-yojee): Google Ads optimization driving +66% conversions and 34% CPA reduction. ## Resources - [Blog](https://aimers.io/blog): Expert articles on SaaS marketing, PPC, paid social, and growth strategy. - [Case Studies](https://aimers.io/case-studies): Full portfolio of client results across SaaS and tech verticals. - [Reviews](https://aimers.io/reviews): Client testimonials and ratings from Clutch, G2, GoodFirms, and DesignRush. - [Ad Performance Calculator](https://aimers.io/tools/ad-performance-calculator): Free tool to estimate and evaluate advertising performance metrics. - [Google Ads Checklist](https://aimers.io/tools/google-ads-optimization-checklist): Step-by-step optimization checklist for Google Ads campaigns. - [LinkedIn Ads Checklist](https://aimers.io/tools/linkedin-ads-optimization-checklist): Optimization checklist for LinkedIn advertising campaigns. - [Facebook Ads Checklist](https://aimers.io/tools/meta-facebook-ads-optimization-checklist): Optimization checklist for Meta/Facebook advertising campaigns. - [Newsletter](https://aimers.io/aimers-newsletter-form): Subscribe to Aimers' newsletter for SaaS marketing trends and insights. - [Webinars](https://aimers.io/aimers-webinars): On-demand and live webinars on performance marketing for SaaS. ## Company - [About Agency](https://aimers.io/about/agency): Agency history, team, approach, and core values. - [Career](https://aimers.io/about/career): Open positions and information about working at Aimers. - [Contacts](https://aimers.io/contacts): Get in touch or book a free discovery call. - [Privacy Policy](https://aimers.io/privacy-policy): Data handling and privacy practices. - [GDPR](https://aimers.io/gdpr): GDPR compliance information. ## Optional - [Free PPC Audit](https://aimers.io/services/free-ppc-audit): Request a complimentary audit of your existing paid advertising campaigns. - [Book a Discovery Call](https://calendly.com/hello-aimers/discovery-call): Schedule a free consultation to discuss goals and strategy.